How to Create Content That Leads To Sales

Editor’s Note : The below article is a written by one of my favorite internet marketing mentors Jimmy D. Brown, Author of “Affiliatenaire“. He explains in details how to create the content that leads to sales.

If you look at the average site for any given affiliate, you’ll likely find a boring, tasteless smorgasbord of
prefab content that was created more for search engines to read than it was for real people to read.

While that make aid in rankings, is it really going to do any good once someone sees the site listed and makes a visit?

Probably not.

What every affiliate needs to learn is simple -

CONTENT IS KING

It’s content that leads to sales, not a strategically designed website that search engines temporarily find meets their ranking criteria.

So, let’s talk about that.

There must be a reason why some content is very good and some content is very bad; why some information is so enthralling that you can’t stop reading while other information is the cure for a sleepless night; why some words cause you to frantically take notes and some words cause you to take a break.

There must be a reason.

There is.

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8 Tips To Increasing Your Affiliate Profits

Affiliate marketing represents a massive opportunity to profit from other people products. If many marketers offer the same product, it is important to know how you can increase your own slice of the “revenue” pie. Here are 8 affiliate marketing tips that you can do to start making real profits on your affiliate offers:

Tip #1 – Build your own Website

You need to build your own website with own paid domain name and hosting (not a free site) to promote the products. If you have been using free hosting or sub-domain name, people looking at your site will not take your business seriously. If you don’t know how to build a website there are many services that offer simple website building programs for a small fee or you can hire someone build a site for you. Check out fiverr.com where website designers will charge $5 for the opportunity to build a site for you.

Tip #2 – Write Reviews

You need to know the products you are promoting. It is crucial that you purchase all the products you are promoting so that you can write honest reviews about them. Let potential customers know that you are using these products and why they are worth buying. You then need to post these reviews on your website, in your newsletters and in articles.

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If you are advertising your affiliate program through e-mail marketing, make sure you know what your responsibilities are. Nowadays, the amount of false information available about e-mail marketing on the net is shocking.

The lawless days of spam e-mail are over, at least for U.S.A. based advertisers. The CAN-SPAM Act of 2003 (Controlling the Assault of Non-Solicited Pornography and Marketing Act) sets forth specific requirements for advertising via e-mail. The law has been tested numerous times since being passed and fines have been levied, property seized, people have even been sentenced to prison.

As an affiliate marketer obviously you don’t want to be on the wrong side of this law. Fortunately, complying with the provisions in the law is fairly simple. Here is what it requires:

  • No misleading or fake header information. This includes the “From:” and “To” fields.
  • No deceptive subject lines. You want your customer to know what you’re selling anyway, so this should be no problem.
  • Messages must be labeled as advertising. Again, the moral is: no sneaky stuff.
  • An “internet-based” opt-out method must be provided. You have 10 days to stop e-mailing a person once you have received their remove request.
  • Messages must include your business (or home) physical address. This provides accountability and a way for the customer to verify that your business is real.

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